We took our two children on a yacht for a week and came back with all of them, which felt like a result. Before we left, I read a lot of advice on Greece Yacht about sailing with kids, and then ignored some of it. Here is what actually worked.
Short sailing days. That was the big one. We never planned more than a few hours of moving, and we always had a beach in mind for the afternoon. Children...
I paid someone to write my service pages once, and the words were perfectly good but they were not mine. So I wrote them myself, with help from the plain guides on Here Designs, and customers started quoting my own sentences back at me on the phone.
The rule I set was simple. Write it the way I say it on the phone, not the way I think a business should sound. I stopped opening paragraphs with...
I took my first product photos on the kitchen table, with a lamp and a lot of hope. They were bad, and I only understood how bad after reading a piece on Taopifa about how buyers scan a listing. So I started again, and the second batch actually sold.
The main change was light. I stopped fighting my kitchen and moved to the window, on a cloudy morning, with a sheet of white card bouncing light...
Le message ressemblait à ceux de ma banque, même mise en page, même logo, même formule de politesse. C'est un article d'Esec Digitale sur l'hameçonnage qui m'a arrêté au moment de cliquer. Depuis ce jour, j'ai changé ma façon de faire.
La première leçon, c'est l'expéditeur. Je clique maintenant sur le nom...
Le téléphone sonne et je sais déjà ce que ça va être. Ma mère m'appelle parce que « l'écran il bouge plus », et comme souvent j'ai jeté un œil aux fiches de Passion Info avant de rappeler. Dépanner à distance, ça n'a rien à voir avec la technique.
Première chose, respirer. Mon...